Keynote Speaker Bios
Sally Lyons Wyatt
Sally Lyons Wyatt is executive of Client Strategy & Insights for SymphonyIRI Group, where she works with the company’s clients to align their strategies with business solutions. Throughout her 26 years in the consumer packaged goods industry, she has worked with a number of manufacturers to drive integrated marketing initiatives and measure their success. Lyons Wyatt also is a recognized expert on the snacking industry and has been a keynote speaker at the Snack Food Association’s annual SNAXPO conference for years. She is an expert on examining the various roles snacks are playing in the lives of U.S. consumers, the key messaging and snack packaging sought by today’s consumers, and the destinations of choice for purchasing snacks. During her 10 years with SymphonyIRI she has held a number of key roles, including the overall management and development of the Frito-Lay and Quaker client relationships and was responsible for specific business activities required to serve both PepsiCo divisions. Her experience also includes positions with Marketing Specialists, AC Nielsen, Market Metrics and SmithKline Consumer Products. Lyons Wyatt graduated from the University of Alabama with a degree in advertising and a minor in marketing.
Heath is a Senior Fellow at Duke University's CASE center, which supports entrepreneurs who are fighting for social good. He is the co-author of Switch: How to Change Things When Change Is Hard, which debuted at #1 on the New York Times and Wall Street Journal bestseller lists. The Heath brothers previously co-wrote the critically acclaimed book Made to Stick, which was named the Best Business Book of the Year, spent 24 months on the BusinessWeek bestseller list, and has been translated into 29 languages, the last of which was Slovak. Heath is a columnist for Fast Company magazine, and has taught and consulted with organizations such as Microsoft, Philips, Vanguard, Macy's, USAID, and the American Heart Association. Previously, Dan worked as a researcher and case writer for Harvard Business School, co-authoring 10 case studies on entrepreneurial ventures, and later served as a Consultant to the Policy Programs of the Aspen Institute. In 1997, Dan co-founded an innovative publishing company called Thinkwell, which continues to produce a radically reinvented line of college textbooks. Dan has an MBA from Harvard Business School and a BA from the Plan II Honors Program from the University of Texas at Austin. He currently serves on the Board of Trustees of Rare, a conservation organization. Two proud (sort of) moments for Dan are his stint driving a promotional car called the "Brainmobile" across the country and his victory in the 2005 New Yorker Cartoon Caption Contest, beating out 13,000 other entrants.
Harry Balzer and The NPD Group have been tracking the eating and drinking patterns of Americans for nearly 30 years. Harry is the author of The NPD Group’s Annual Report Eating Patterns in America. More than 90 percent of the nation’s food and beverage manufacturers and restaurant operators rely on Harry and NPD data. He is widely known as a consistent information source on actual consumer eating habits. Harry received recognition from Self Magazine for being one of 25 Americans who has changed the way the nation eats, cooks and thinks about food. His television appearances include Today, Good Morning America, NBC Nightly News, CNN, and CNBC. He has been extensively quoted in The Wall Street Journal, USA Today, The New York Times, Fortune, Forbes, Time and Newsweek. Harry is a graduate of Duquesne University.
NPD conducts over 30 different on-going food-related consumer research studies including: what and where are Americans eating – at home or away from home?; what’s happening in the restaurant industry?; how many Americans are dieting and what kind of diets are they on? ; how often do Americans exercise?; what are people’s attitudes about health and nutrition?; how often do people cook and what appliances are being used more or less often?; which foods are gaining or decreasing in popularity for each meal?; and how do food safety concerns affect food consumption?
James "The Ragin' Cajun" Carville is America's best-known political consultant. He's renowned for his knack for steering overlooked campaigns to unexpected landslide victories and for re-making political underdogs into upset winners. His winning streak began in 1986, when he managed the gubernatorial victory of Robert Casey in Pennsylvania. In 1987, Carville helped guide Wallace Wilkinson to the governor's seat in Kentucky. Carville continued his winning streak with wins in New Jersey with Frank Lautenberg elected to the US Senate. He next managed the successful 1990 gubernatorial campaign of Georgia's Lieutenant Governor Zell Miller, including a tough primary win over Atlanta mayor Andrew Young, and in 1991, Carville drew national attention when he led Senator Harris Wofford from 40 points behind in the polls to an upset landslide victory over former Pennsylvania Governor and U.S. Attorney General Richard Thornburgh. His most prominent victory was in 1992 when he helped William Jefferson Clinton win the Presidency. In recent years, Carville has focused on campaigns in more than 20 countries including leading Ehud Barak to victory in his campaign to become the Prime Minister of Israel in 1999. He is also a best-selling author, actor, producer, talk-show host, speaker and restaurateur. His titles include All's Fair: Love, War, and Running for President (with wife Mary Matalin); We're Right, They're Wrong: A Handbook for Spirited Progressives; And the Horse He Rode In On: The People vs. Kenneth Starr; Buck Up, Suck Up... and Come Back When You Foul Up; Had Enough? A Handbook for Fighting Back; Stickin': The Case for Loyalty; his children's book, Lu and the Swamp Ghost; and 2006's Take it Back. His latest book 40 More Years: How the Democrats will Rule the Next Generation was released in May 2009. Along with pollster Stanley Greenberg, Carville founded Democracy Corps, dedicated to making government more responsive to the American people. Carville is a frequent political commentator and contributor on CNN. He also serves as a Professor of Practice at Tulane University in New Orleans.
Matalin is one of the most celebrated and popular conservative voices in America. She served under President Ronald Reagan, was George H.W. Bush's Campaign director, was assistant to President George W. Bush, and counselor to Vice President Dick Cheney. Matalin hails from Illinois and has always been politically active, starting at the grassroots level in local and statewide campaigns in Illinois. After graduating from Western Illinois University, she joined a re-election campaign for Illinois Lt. Governor David O'Neal, went on to Washington to work for the Republican National Committee, then attended Hofstra Law School, and later returned to the RNC as national voter contact director for the Reagan-Bush Campaign. After holding senior positions in the George H.W. Bush successful presidential campaign, she was appointed Chief of Staff to RNC Chairman, Lee Atwater. In 1992, President Bush named her deputy campaign manager for Political Operations. She traveled with President Bush throughout the 1992 campaign, and emerged as the defender of the President and his policies. Since then, Matalin has appeared frequently on television as a political commentator, securing a career in conservative media advocacy following decades of work in the GOP political trenches. She was a founding co-host of the CNBC's Washington-based political weeknight talk show Equal Time, which premiered in 1993. She has made numerous appearances on NBC's Meet the Press, the HBO series K-Street, and before joining the Bush/Cheney White House, hosted CNN's critically acclaimed debate show, Crossfire. Matalin took her experience to the airwaves with her own three-hour radio program on the CBS Talk Radio Network - The Mary Matalin Show. Today, along with Arianna Huffington, she co-hosts the nationally-syndicated radio program Both Sides Now. Matalin is a widely respected and acclaimed author and serves as Editor at Large for Threshold Editions, a conservative publishing imprint at Simon & Schuster that has published authors from Vice President Dick Cheney to Karl Rove to Glenn Beck. Matalin also co-authored the best-selling political campaign book All's Fair: Love, War, and Running for President with her husband, James Carville. The book was named one of the top 5 best books on public relations by The Wall Street Journal. Her most recent book, Letters to My Daughters made both The New York Times and The Washington Post best-seller lists. Matalin is a noted public speaker and sits on the boards of Tulane University's President's Council, The Academy of the Sacred Heart, The New Orleans Jazz Orchestra, serves as Visiting Distinguished Lecturer in political science at Loyola University New Orleans and is co-chair of the 2013 Super Bowl Host Committee alongside her husband, James Carville.